ForumXRM

The first Conference in Germany regarding the future of XRM Mainz, 21 February 2013. A day in the character of relationship management: on 25 April 2013 invites the forum! An expert market research GmbH to a unique trend Conference in Mainz present current trends and developments, practice speakers report on their experiences in the implementation of XRM strategies. XRM – relationship management at all touch points for successful companies have fans. People who not only I like”click, because they are satisfied, but people who are emotionally tied to the company. Fans are economically attractive because they buy more and more frequently, and they recommend the company as a valuable Ambassador.

It is so, all touch points”to ensure that customers and employees as well as sales and cooperation partners, media representatives and members of a community are becoming fans. Conference attendees can look forward to exciting expert reports, the latest study results and many examples of direct business. One day, the lot of room for the Exchange to give,”says Roman Becker, Managing Director of forum! Market research. Learn about the best strategies for successful XRM this trend Conference as from customers, employees and make all other business contacts-loyal fans and this new impetus to increase their business success,”said Roman Becker next. As one of the most well-known key note speaker is Phil Winters, the father of customer intelligence”, explain why human touch points are so important and why we need more social and less media. Report from the direct business practice: Stefan Ives, Member of the Executive Board for the MS Motor Service International GmbH about the launch of an XRM system as an engine for best service, Bernd H. Rath, founder and CEO of BERA GmbH, active employee and value orientation as the key factor to strengthen customer loyalty and Torsten Niemann, head of customer management at the LichtBlick SE about sustainable growth by loyal Customers and a clear philosophy.

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